THE TASK
To launch a range that refreshed the Moomin giftware offering in the UK, without losing the look and feel of the characters people have come to know and adore.
HOW THIS WAS ACHIEVED
I decided to draw on the Moomins love of nature and thought compelling approach to life with botanic inspired floral patterns, uplifting quotes from the comics and a focus on eco-friendly product. I freshened up the colour scheme with colours that pop and stylish hints of rose gold detail.
To launch a range that refreshed the Moomin giftware offering in the UK, without losing the look and feel of the characters people have come to know and adore.
HOW THIS WAS ACHIEVED
I decided to draw on the Moomins love of nature and thought compelling approach to life with botanic inspired floral patterns, uplifting quotes from the comics and a focus on eco-friendly product. I freshened up the colour scheme with colours that pop and stylish hints of rose gold detail.
